Event Marketing
Behind every great event is great marketing and promotion.
Get a custom-designed marketing support package to engage your list and activate your speakers, sponsors, and partners.
Giant results for some of the world’s leading organizations.
We’re proud to help helped promote, produce, and earn repeat work helping large and small clients grow their Return on Event (ROE). See Case Studies
The better the marketing and promotion of your event, the more successful it’s likely to be.
It can not only drive attendance. It can create real excitement.
The team at We & Goliath have far more experience in marketing and promotion than most event companies. So you can count on having a marketing and promotion package that will assure the success of your event.
Everything you need to promote your event...
Consider it done (for you).
Our design team can create a complete package of custom-branded marketing materials, including:
🎥 Videos
Animated promo videos, social media invite and highlight videos, animated speaker/session cards, and whiteboard videos.
🖼️ Graphics
Event logos, event promo graphics, per-session graphics, banner ads, and email graphics.
💻 Misc
Landing pages, registration, HTML Emails, press releases, postcards, and social messaging.
What event marketing services are you looking for?
Marketing Videos
⭐ Big Support Package Includes:
Animated Event Promo Video
Lorem Ipsum
Highlight Videos
Maximize your event’s reach with a short highlights video with custom thumbnails that your speakers and attendees will love to share.
We combine your favorite clips into a short video designed for social sharing with headlines and captions.
6 Shareable Assets: Video & picture quote in 3 sizes each for various social platforms (square, horizontal, and vertical).
Maximize Views
Invite Videos
Maximize your speaker/staff/partner social sharing with personal invite videos, recorded in our video collection tool based on multiple prompts.
We trim your invite video footage, transcribe and add open captions, a bold headline to grab attention, and optionally tag on a Call to Action graphic at the end.
⭐ Big Support Package Includes:
Video Emails
NEW: Maximize the reach of your video marketing with auto-play video clips embedded in the inbox. Supercharge the engagement and post-click impact of your email marketing by stimulating interest and desire. High quality video that plays automatically on 99% of inboxes without affecting email deliverability.
✔️ Optional Video Add-ons
Animated Speaker Cards / Session Title Slides
Let us uplevel your event production and promotion with beautiful animations for each of your event sessions and/or speakers. Add excitement and polish to your event with these custom slides to replace static graphics.
Lorem Ipsum
Whiteboard Video
Whiteboard video based on your script of roughly 125 words per minute. Includes professional hand-crafted custom whiteboard animation, script editing, background music, and voice-over. Optional detailed storyboarding with revisions on initial sketches available as well.
Graphics for Email & Social
⭐ Big Support Package Includes:
Event Promo Image
Reduce Stress
Email Graphics
Grab attention in your emails with a custom graphics package including:
- Promo video thumbnail with play button
- Featured speakers collage
- Header for misc emails
- Thank you email header
- Animated countdown graphic
- Signature graphic
Maximize Views
Carousel Ad
Tell the story of your event, course, training, or conference with a carousel ad/post. The Facebook and Twitter carousel ad format allows users to click or swipe through a series of images before clicking your call to action. The same functionality exists on Instagram and LinkedIn as a standard/organic post format.
They have been shown to be more cost effective in some tests.
✔️ Optional Graphic Add-ons
Per-Session Graphics
Hosting a conference or event series? These graphics can be used in your event schedules, replay thumbnails, and for social sharing. Speakers are more likely to share and get better engagement on images featuring them and their talk, rather than the event as a whole. Plus, your video replays look more professional with a custom preview image.
Misc Marketing Support
🏆 Included in the Giant Support Package:
Press Release Editing & Paid Syndication
✔️ Optional Misc Add-ons
Custom Email Design and Responsive Coding
Mobile-responsive HTML promo email with custom design and dev. Quality Tested Email Template, ready to Upload in your ESP.
Maximize Views
Slideshow Design Template
We can design a branded slideshow template with numerous slide options for your speakers to fill in their content and have consistent branding. Optionally, we can fit your speaker’s content from existing slideshows into your new branded template.
✔️ Optional Misc Add-ons
Event Logo
We can design a custom event logo from scratch or based on your existing organization branding. Includes: We provide five initial designs and two rounds of revisions on your chosen design.
Maximize Views
Logo Animation
Introduce your brand with impact with a short “logo reveal” including custom 2D animation. This works great during a promo video, on your website, and to start or end each of your sessions/videos.
✔️ Optional Misc Add-ons
Bulk SMS Reminders
Reduce no-shows and cancellations with a secondary reminder system that gets ~4X response rate of email.
Maximize Views
Postcard Invitations or Thank You Cards
Postcards are an often overlooked but effective way to promote your event. With a strong ROI and fantastic response rate, they’re a powerful complement to email and other digital marketing.
Consider our done-for-you postcard service to add a personal touch while inviting and/or thanking VIPs.
We design a postcard to your needs, upload your list of addresses and mail out handwritten-style postcards on FSC-certified paper from sustainable forests.
Hover over this image to see the full screenshot