Speaker Coaching | Livestream Production | Video Editing
The greatest enemy to the success of a “series” is irrelevance, stagnation. This is why in our approach, we conceptualized each series as “living stories.” This required us to design an experience not just for the event, but for its recording — that leave-behind that has the potential to be a gem or a dud; the power to take off on social media, in post-COVID classrooms and lecture-halls, and even at future virtual or hybrid events. Meanwhile, the live webinars would be “multi-streamed” to Facebook Live and Youtube Live to maximize reach and ongoing engagement. To improve accessibility, we also offered transcription and close captioning services. For some of the livestreams, we also offered graphic design, custom video editing, such as creating a video-slideshow used as an intro as well as split-screen b-roll.
What did this look like? Two examples: In Rise Up’s August event, “Activist-Athletes Elect Justice,” we added animated documentary storytelling effects to run alongside the panelist dialogue. The result was a seamless visual voiceover effect, where iconic images from televised sports gave a profound gravity to the event speakers, speaking organically as themselves. The second example of this cinematic storytelling can be viewed in “The Surveillance State” recording, where renowned performance poet, Jerry Quickley, bookended the panel session with a dramatic reading from “WHISTLEBLOWER,” which is worth viewing in its entirety.
“You guys did a phenomenal job with yesterday’s event. Thank you so much!”
Media & Communications, Othering & Belonging Institute, UC Berkeley
We conducted virtual technical walkthroughs and backstage prep. Live speaker segments were merged with animated lower thirds and other framing techniques. Documentary-like footage synchronized with livestream speaker remarks.
We conducted streamlined technical walkthroughs and speaker trainings for the XX guest speakers featured over the series.
From the custom-branded livestream frames, to cinematic transitions and custom graphics for outreach, we ensured a visually seamless and consistent brand presence.
We’ve hosted two series of 6 events total in 2020 for both UC Berkeley’s Othering and Belonging Institute and Rise Up 4 Justice.
We worked with UC Berkeley to select the most powerful excerpts from each webinar for a highlights video, used for promotion across their marketing platforms.
Live streamed content was “multi-streamed” to Facebook Live and Youtube Live to maximize reach and ongoing engagement.
Speakers showcased their presentation content in split-screen format.
“Thank you for your great behind the scenes production! “
We created a custom knowledgebase, branded with their event, colors, and logo. This helped attendees, moderators, speakers, and vendors to navigate the platform and use its features to the fullest.
After the livestream event, we took their favorite clips and edited them into this social media highlights video designed to grab attention, increase social sharing and drive traffic to the full event replay.
Let our online event experts help you decide which format and software is right for you, and how to attract the audience, speakers and sponsors you need to succeed.