No matter how great your great was and how good your promotion, some people who wanted to attend won’t watch, and others who would have been interested wouldn’t have heard about it yet.
Repurposing your event replays with a social media highlight video is a great way to maximize your event’s reach, inspire attendees with key moments they loved, and to activate social sharing that helps build excitement for your future events.
You can also embed your highlights video in a blog posts along with quotes from your speakers and attendees, and a full or partial transcription if you want to maximize SEO.