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After getting 200-300 attendees in person for 11 years, Organizing 2.0 was thrilled to 7X their attendance in their first online conference.
The comprehensive and interactive online conference enabled Organizing 2.0 to maintain their same ticket prices as with their in-person event, offer many free tickets, and still triple their in-person revenue.
We & Goliath were responsible for the online conference software strategy, setup, training and management, and support.
We also took the lead on providing sponsor visibility throughout the event in the form of interactive vendor booths, logos on the website, videos and social posts.
We ran multiple trainings for speakers, moderators, vendors and even created a custom knowledge base and how to navigate infographic.
Setup registration flow, and all conference features including: sessions, schedule, networking, vendor booths, sponsors, tickets. Added live chat for registration questions.
Evaluated top online conference software and chose a platform that best fit their needs and goals. Consulted on ideal software configuration and integrations.
Led multiple live trainings for staff, speakers, moderators on how to use the software
All-day phone support for staff on tech questions and troubleshooting. Answered attendee questions in live chat and ticketing system about accessing talks, recordings, browser compatibility, etc.
Coordinated TV-style backstage with video-switcher alternating between interviews, panel discussions, single speaker welcomes and pre-recorded sponsor video.
Led personal training sessions for elected officials to become familairized with the platform and the plan for their interview or panel on the main Stage.
Custom gifs and articles educating attendees, speakers and moderators on how to have the best experience at the event.
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