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A/B tests generated $41,167 additional monthly revenue with conversion rate increases of 50.2%, 25.4% , 10.6% and 22.6% on 4 key pages
Art of Living hired us for a multi-year retainer to lead integrated marketing strategy & creative direction including: website redesign, A/B testing, landing page design & copy, email strategy and content, event marketing automation, SEO strategy, blogger training and more.
Led website redesign including managing teams for design, UX, copywriting, development, QA, and SEO including redesign of custom registration system.
Generated 53% increase in sales from landing page of primary workshop, after A/B testing copywriting and design
Wrote, designed and developed a half-dozen themed landing pages for Google ad campaigns.
Designed emails for holiday promos and new product announcements.
Created consistently-profitable marketing funnel using Facebook Ads and automated emails, text messages and phone calls for in-person introductory events & courses. Increased attendance and ROI with custom remarketing to people who signed up and didn’t attend.
Wrote ad copy for dozens of Google and Facebook ads. Launched various ad campaigns for national and local special events, and helped with strategy for Google Ads grant.
Created accounts and all content for national Twitter and Instagram pages. Setup “cascading” auto-shared content from National Facebook to dozens of chapters using Facebook Locations.
After launching a new blog, we designed a system for engaging volunteer and paid bloggers, editors, designers and keyword-researchers for SEO.
Get a comprehensive marketing assessment & custom blueprint, designed for you in real time by We & Goliath’s two co-founders and lead strategists, each with 20 years experience in digital marketing.