Highlights

  • Retargeting accounts for almost 1/3 of all conversions 
  • Average retargeting CPC is $0.33 compared to $8.20 on search 
  • Greatly improved and already established account 
  • Only has $1k monthly budget for total account, retargeting spend is $150.

Retargeting ads bringing roofing leads 2X cheaper than PPC ($29/lead vs average CPA of $63 across the account as a whole)

Performance Data

Retargeting results are based on many factors including website traffic, landing page conversion rate, etc. Results are never guaranteed.

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