- Retargeting accounts for almost 1/3 of all conversions
- Average retargeting CPC is $0.33 compared to $8.20 on search
- Greatly improved and already established account
- Only has $1k monthly budget for total account, retargeting spend is $150.
Retargeting ads bringing roofing leads 2X cheaper than PPC ($29/lead vs average CPA of $63 across the account as a whole)
Retargeting results are based on many factors including website traffic, landing page conversion rate, etc. Results are never guaranteed.